Piyush Pandey

Piyush Pandey
Piyush Pandey is a highly celebrated advertising figure, who has been credited for changing the face of Indian advertising and for putting Indian advertising on the world map.

He is known for his famous work on Cadbury’s Dairy Milk, Fevicol, Fevikwik, Asian Paints, Pulse Polio, National Literacy Mission and many more. Piyush also wrote the lyrics of the national integration song Mile sur mera tumhara.

Pandey has been named the most influential person in advertising for fourteen years in a row.  He was the first Asian to be the Jury Chairman at Cannes in 2004.  He was awarded the Lifetime Achievement Award by the Advertising Agencies Association of India in 2010, the Clio Lifetime Achievement Award in New York in 2012, the Padma Shree (civilian award given by the President of India) in 2016 and then the highest recognition in the advertising world – the Lifetime Achievement Award, Lion of St. Mark at Cannes in 2018.

He published his first book Pandeymonium in 2016.  His latest book, Open House was released in 2022 and takes the readers on a journey into Pandey’s mind, work, thoughts and experiences.

Pandey was an avid cricketer in his younger days. He captained Delhi University to win the all-India Rohinton Baria trophy, captained the Rajasthan under-22 team and then played for Rajasthan in the Ranji Trophy.  His love for cricket can be seen from time to time in the advertising that he creates.