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Essential Skills Masterclass: Bookselling – What Works
Date/Time: Sunday 3 March, 9am-10.30am
Venue: Al Amwaj, InterContinental, DFC
Language: Arabic, English
Session No: 852
Join this masterclass with bookseller, author and publisher Bothayna Al-Essa on how to maximize book sales, through both retailers and other channels. It will look at the most effective marketing platforms and events that publishers can activate, and how to encourage readers to engage with authors and buy more books.
Bothayna Al-Essa is the award-winning founder of the Takween platform, publishing house and bookshop, and author of over a dozen books.
Language: Arabic with English translation
Bothayna Al-Essa is the award-winning founder of the Takween platform, publishing house and bookshop, and author of over a dozen books.
Language: Arabic with English translation
